2006

Imaginasium wins ‘Best of Show’ at the Fox River Ad Club ADDYs.

Green Bay, Wisconsin — A television campaign produced by Imaginasium for Wisconsin Public Service was named broadcast Best of Show at the 2005 ADDY Awards. The honors were announced to the advertising community February 17, 2006 at the group’s annual awards banquet attended by agencies throughout the Green Bay, Fox Valley and lakeshore areas. In addition to the top prize, the agency garnered 15 awards, including 6 gold and 9 silver awards.

The Wisconsin Public Service Holiday Energy Conservation campaign, which won a gold ADDY to qualify for the Best of Show distinction, consisted of two spots aimed at educating consumers on how to conserve energy during the holiday season. “The holidays can be an incredibly difficult time to get your story heard,” said Joe Bergner, Creative Director and Partner at Imaginasium. “People are busy, bombarded with messages, and difficult to reach. To deliver a conservation message at this time of year, we had to fit in, yet stand out. In other words, keep it simple, keep it direct, and have a little fun.” The complete list of 2005 award-winning work produced by Imaginasium consists of:

Gold ADDY - Wisconsin Public Service
Holiday Energy Conservation TV Campaign
Gold ADDY - Manitowoc Crane Group
ConExpo “Shadow” Ad Series
Gold ADDY - Boys & Girls Club of Green Bay
2004 Annual Report
Gold ADDY - Broadway Automotive
“What Drives You?” TV Campaign
Gold ADDY - ShopKo Stores Inc.
2005 ShopKo Charity Golf Classic Invite
Gold ADDY - Imaginasium
2005 Christmas Gift
Silver ADDY - Tyco Fire & Security, Ansul Inc.
Magnum Sales Kit
Silver ADDY - Tyco Fire & Security, Ansul Inc.
“Trial by Fire” Ad
Silver ADDY - Tyco Fire & Security, Ansul Inc.
Sapphire Ad
Silver ADDY - Manitowoc Crane Group
ConExpo “Vegas” Ad
Silver ADDY - Manitowoc Crane Group
Merchandise Catalog
Silver ADDY - Green Bay Symphony
Logo
Silver ADDY - Broadway Automotive
“What Drives You?” Multimedia Campaign
Silver ADDY - ShopKo Stores Inc.
2005 ShopKo Charity Golf Classic Logo
Silver ADDY - Wisconsin Public Service
Energy Conservation TV Campaign

All gold ADDYs and the Best of Show go on to a regional judging against competitors from Wisconsin, Minnesota, North Dakota and South Dakota.