Bringing together marketing, sales and HR is crucial to keep up in today’s tough manufacturing industry. Uniting these departments in a cohesive way can serve as a driver for goals, employee engagement, customer acquisition and long-term success for the company. How...
In the competitive landscape of B2B manufacturing, effective lead generation is crucial for driving growth and securing new business opportunities. At Imaginasium, we specialize in helping manufacturing companies craft targeted lead generation strategies that not only...
In the competitive landscape of B2B manufacturing, your website serves as the front line of your marketing efforts. It’s not just a digital brochure; it’s a powerful tool for lead generation. But is your B2B website actually attracting leads? At Imaginasium, we...
In today’s competitive manufacturing landscape, growth isn’t just a goal—it’s a necessity. To thrive, manufacturers need to implement effective B2B growth strategies that align with the ever-evolving market. At Imaginasium, we specialize in helping manufacturers...
We’ve all met a Good Idea Fairy before. Also known as “The Big Idea Person” or “Now Go Make It Happen McGee,” they are well-intentioned, eager to help the company, and invariably ready with an inspired marketing idea – which they expect your department to bring to...
It is reported that almost 70% of organizations indicate staff turnover has a negative impact on their bottom line. There’s the cost of recruiting, hiring, and onboarding, not to mention paying other staff overtime in some cases to make up for the work not being...
